Francesca Iannaconne

We’ve brought all of our favorite illustrations, designs and photos from the past eight years of Flow into one book: the Flow Book of Posters & Cards. And we’ve asked some of the illustrators featured in the book to talk with us on our blog. Here, Francesca Iannaccone tells us what she’s up to.


“The theme of this illustration is: the creative agency. I really liked including small details –  such as the teapot, the plants and the cat – from my own workspace into this poster.  It was created with the idea that, wherever you look, there’s something happening and something to see.”

What are you up to at the moment?
“I took the whole summer off so that I could spend some quality time with my kids. I’ve been working very hard recently, so it was great to be able to do nothing and really relax. We were in Portugal, where we enjoyed the sun and being in the sea. Usually, I find it really difficult to do nothing, but lately I’ve been spending far too much time sitting behind my screen and been so busy with social media, that I really had to get away. And it felt great.”

“The nicest thing about illustrating is when I’ve been hit by inspiration from something very small that someone else wouldn’t have noticed, and I make a project out of it. When that happens, I feel very satisfied.”

Digital Refresh
“You could say that I’m a creature of habit, and so I always like to work in the same way. First, I make a pencil sketch which I then scan and continue to work on digitally. When I’m stuck on something, or if something isn’t quite working out, I often go and do something different and come back to it later. What I also really like to do is take a class via Skillshare or learn new techniques through YouTube. It’s a good way to develop myself and to refresh my skills.”

From podcast to soup
On an average working day, I start around 9 a.m., once I’ve taken my children to school. I turn on the radio (BBC Radio 6) and listen to it until about 1 p.m., after which I usually put on some podcasts. I eat when I’m hungry, usually a large bowl of fruit, yoghurt and granola at 11.30 a.m. and a snack in the afternoon. I hardly ever eat lunch, though I do like to make an exception for soup in the winter. That’s something I love.”

If you’d like to learn more about Francesca Iannaccone and see more of her work, check out her website.

The Flow Book of Posters & Cards – featuring a poster by Francesca Iannaccone – is now available from our web shop and from stores worldwide.