SATURDAY MARKET (171): PARIS PARADIS

Geschreven op 12 April 2014 door Flowmagazine

Moving to France inspired Tara de Geus to start an adorable web shop, full of items with a French twist.

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How did you end up in France?
“I came here back in 2008 as an exchange student on the Erasmus program, an exchange program the University of Amsterdam offered while I was studying Dutch. It’s been six years and – because of love – I still live here. Two months into the exchange program I ran into this cute Frenchman… and in three months we’re getting married… In the Netherlands (as you do).

And how did you come up with the web shop?
“After I graduated I had quite a few different jobs and we moved around a lot (within Paris, but we also lived in the Netherlands for six months). I really wanted a little enterprise that I could run from anywhere, even if our circumstances were to change again. I knew right along it’d have to be a web shop with a French twist. I really wanted to share all the great stuff I came across in Parisian boutiques with customers in the Netherlands.”

You also have a full time job. Is that hard to juggle?
“Yes, I really underestimated that. I always thought I could simply do it on the side, but making a web shop into a success and keeping it that way is a day job in itself. Ever since I decided that it was okay for my web shop to be just a hobby the pressure’s been off and now I really enjoy working on it again. The most important thing right now is to increase the brand awareness.”

Do you think you’ll ever move back to the Netherlands?
“I’d love to, but I doubt it. My boyfriend has a hard time plying his trade in the Netherlands due to the language and by now we have created a social and professional life for ourselves here. I think my web shop’s customers get an extra kick out of receiving a package from France!”

www.parisparadis.nl

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GUEST BLOG – LIEKE VAN DER VORST (4/4)

Geschreven op 8 April 2014 door Flowmagazine

Each Wednesday we feature a guest blogger on Flowmagazine.nl. This month we yield the floor to Lieke van der Vorst. From her home in Helmond, which she shares with Dave and Lino the cat, she makes the prettiest illustrations for the Liekeland label. In the next four weeks she’ll let us have a peek at how she lives.

My last blog post already! Even though I don’t have a lot of experience in writing texts, I did really enjoy sharing my inspiration and my images with you. In this last post you can read about the projects I’m working on currently. One of them is making big felted animals.

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I make the animals from unprocessed wool from Dutch sheep, kept in a field near Apeldoorn. And the clothes they wear are from charity shops, the pretty sweater above is from Nikki Wagemaker (liefgeval.blogspot.nl). Hendrik-Jan was the first in the series, I showed him during Dutch Design Week!

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Last week Dave and I prepared our garden for a new season of fruit and vegetables. We also planted a nectarine tree and our cuttings are starting to bud. Next to illustrating and making mugs and felted animals I also try to spend as much time as I can in our wonderful garden.

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Thanks for reading this blog and thank you Flow for letting me be this month’s guest blogger!

Love, Lieke

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SATURDAY MARKET (170): GRAS ONDER JE VOETEN

Geschreven op 5 April 2014 door Flowmagazine

Gras onder je voeten (‘The grass beneath your feet’) is a fun web shop filled with knickknacks from relatively unknown brands, which are often a happy surprise. Sonja Bos wants everyone, including herself, to get a good vibe from her shop.

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When and why did you start a web shop?
“It’s been a dream of mine for a long time. When our daughter Suzan (almost three now) was born, and with the support of my husband Freek, I felt it was the right time to get it up and running. I really wanted the luxury to take my kids to school myself and to be there for them during their lunch break. But I also wanted to keep working, in part because my husband travels a lot for his job and we live quite secluded. The rural life is wonderful this way, with two kids by now, an unruly dachshund and a husband, who’s also very psyched about the web shop and helps as much as he can. This July will be the shop’s two year anniversary already!”

Can you tell us a little more about yourself?
“Freek had been living in the country side for a while when I moved in with him four years ago. I’d been living in Utrecht for ten years, but I didn’t mind. At the moment, with the kids, we feel it’s important to have some quiet and  structure and we teach our daughter about the things that grow in our vegetable garden. As to work: after I trained in tourism at Schoevers (an administrative college) I worked as a secretary, a financial administrator and an office manager for years. I’m 34 now and I can finally say that I love my job! I really enjoy being self employed.”

And how are things after two years?
“The name of the shop evokes that feeling when you walk barefoot through the grass for the first time in early spring. I wanted my shop to ooze that feeling of freedom, joy and happiness and I wanted to get that feeling from the shop myself. It works, so I really enjoy what I do. We keep growing and I have no complaints!”

Grasonderjevoeten.nl

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GUEST BLOG – LIEKE VAN DER VORST (3/4)

Geschreven op 1 April 2014 door Flowmagazine

Each Wednesday we feature a guest blogger on Flowmagazine.nl. This month we yield the floor to Lieke van der Vorst. From her home in Helmond, which she shares with Dave and Lino the cat, she makes the prettiest illustrations for the Liekeland label. In the next four weeks she’ll let us have a peek at how she lives.

In this third blog post I’d like to show you where I find my inspiration. Unfortunately this hardly ever happens when I’m sat behind a desk or when I need it, but when I’m in the garden, or sometimes in the kitchen or at the market, or when I see a beautiful documentary. This is a list of documentaries that have inspired me a lot:

- The documentary ‘California dreaming’.
- A bit of a downer at first but superb towards the end. The documentary ‘taste the waste’.
- The audio-documentary ‘gifketen’ (‘chain of poison’).

I’m sorry there are so many, I found it hard to choose, because all these videos are really beautiful.

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I also get great inspiration for new images in my kitchen and from cookbooks. My absolute favorite cookbooks are: ‘The Green Kitchen’, ‘Veg met groente in de hoofdrol’ (‘Vegetarian with vegetables in the lead’) and a little book on how to make muesli, sourdough and almond milk called: ‘Muesli’.  ‘The Vegetable Garden’ is also a favorite of mine.

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This book called  ‘Kost’ (‘fare’) is one that I recently bought at Daily Poetry. It’s a new source of inspiration that I take with me everywhere. It’s all about new ways to grow our food and the painful facts about how it’s done now. I find the solutions they come up with very inspiring!

See you next week at my last blog post!
Lieke

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SATURDAY MARKET (169): ALPINE LUXURY

Geschreven op 29 March 2014 door Flowmagazine

A web shop filled with products exclusively from Austria. So you may expect quality and tradition, but, as it turns out, first and foremost you get wonderful design. Which is why shop owner Dorien Ansems – van Herk calls her first encounter with Austrian design a real ‘Aha-Erlebnis’.

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How did you start a web shop?
I used to work as a human resource manager at a big American multinational, but a few months after I became a mom I stopped working part time. After all those years in the frontline working part time just didn’t do it for me anymore. I wanted to do something real and came up with a web shop. I thought, and still think, that it’s a growth market. I approached an advertising agency and started building Alpine Luxury from scratch. It’s been a marvellous step for me. Creating something that’s entirely your own invention is wonderful and it’s given me such an enormous boost, I love it!”

How did you first come across Austrian products?
“I wanted to sell unique products, stuff you couldn’t get anywhere else in the Netherlands, or only at a push. I also had to like them myself. As I was googling I discovered the Leitner Leinen brand and it was love at first sight! That’s how I started on my quest to find more of this kind of Austrian gems. I only knew Austria from holidays and the lively folklore, the pure sense of nature and the many artisan products on offer have always appealed to me.”

What’s so special about Austrian products?
“Sustainable quality products, made with the right feel for design. There are loads of Austrian companies with long histories that still manage to bring their products bang up to date. They work with young Austrian designers, which makes an irresistible combination of design and quality!”

Alpineluxury.nl

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SIMPLE HAPPINESS

Geschreven op 26 March 2014 door Flowmagazine

 

Lovely to hear Jacqueline talk and sing about simple happiness. Tomorrow, Friday March 14th, Jacqueline Govaert’s new single ‘Simple life’ will come out on Itunes and Spotify. The video was shot at Jacqueline’s place last weekend and is on youtube as of today. “I felt it was important to remain as close as possible to the the song itself, so each time I thought of my own Simple Life. At home, behind the piano, after dinner. The kids were asleep, my boyfriend made a couple of pizzas, I drank some wine and played the song a few times behind the piano.” according to Jacqueline.

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GUEST BLOG – LIEKE VAN DER VORST (1/4)

Geschreven op 24 March 2014 door Flowmagazine

Each Wednesday we feature a guest blogger on Flowmagazine.nl. This month we yield the floor to Lieke van der Vorst. From her home in Helmond, which she shares with Dave and Lino the cat, she makes the prettiest illustrations under the Liekeland label. In the next four weeks she’ll let us have a peek at how she lives.

When Flow approached me as a guest blogger for the month of March I was very flattered, but worried too, as words aren’t my strong suit. I still hope I can bring a shine to your day and inspire you with my images and illustrations. In this blog post I’ll sum up in a nutshell who I am. In the next ones I’ll also show you where I work, where I get my inspiration from and what projects I’m working on at the moment.

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I’m Lieke and I was born 25 years ago in Kaatsheuvel, a village between Tilburg and ’s-Hertogenbosch. I grew up with my dear parents, our dachshund and family and I always did a lot of drawing. After I finished high school I studied graphic design at the Sint Lucas (a school for creative professionals). I went on an internship to Curaçao afterwards and met Dave.

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After I finished my training in graphic design I lived in Breda for four years, where I studied illustration at the Sint Joost art academy. In my second year at the academy I started my website Liekeland.nl, on which I collected all my illustrations. Dave and I also personally illustrated 75 mugs that year.

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Last summer I graduated and Dave and I moved to Helmond with our cat Lino, into this old anti-squat house. We started a vegetable patch in the overgrown backyard and we took cuttings of berry plants. The garden was complete when I got my chickens last year.

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This is where I make my illustrations, I have a small ceramics work shop and I make large felted animals. Next week I’ll tell you more about the work spaces and projects, see you then!

Lieke

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GETTING CREATIVE WITH COVERS

Geschreven op 21 March 2014 door Flowmagazine

If you’re looking for a new photo project: take a look at Sleeveface. For a while Sleeveface has been an internet sensation that challenges you to use old album sleeves to make new pictures. Like this:

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Or like this:

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Lots more examples when you search for Sleeveface. A great way to while away half an hour. Posted by: Astrid

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